Author Archive

Trees | Weekly Photography Challenge

May 24 2013
Michael Shilling
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This weekly photo challenge is deigned to complement our free online photography basics classes. Each week we will set a different theme and your homework is to go out and photograph a collection of images related to that theme.

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How does social media work and get you work?

May 22 2013
Michael Shilling
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When I talk (face to face) with anyone about building a social media strategy inevitably the question of “how is this going to get me work?” rears its head.

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The Colour Green | Weekly Photography Challenge

May 17 2013
Michael Shilling
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This weekly photo challenge is deigned to complement our free online photography basics classes. Each week we will set a different theme and your homework is to go out and photograph a collection of images related to that theme.

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Using on camera fill flash | Photography basics

May 15 2013
Michael Shilling
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Using a flash that sits on top of your camera is the easiest way to make your photos look flat and boring. When we are taking a photograph what we are actually trying to do is trick the mind into thinking we have created a three-dimensional image on a two-dimensional plain. To achieve this shadow is our best friend.

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Black Hat social media practices

May 08 2013
Michael Shilling
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If I told you I knew a way to get 10,000 twitter followers in one week you’d probably ask either what the catch was or how much is this going to cost me?

People selling such services do not have your best interest at heart and they are certainly not selling a quality service. Essentially what they are selling is a spam service that utilises black hat practices. If you’re wondering, black hat is a bad thing and we’ve already talked about the grey areas and the best practices (white hat).

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