Facebook have recently launched a new style insights for business pages so I thought I’d take a closer look at what has changed.
Straight way we’re greeted with a much more user friendly interface which gives you a snapshot of the last 7 days. It not only gives you the numbers but how that has compare from the previous week. Along with the latest information about page likes, post reach and…
Keyboard shortcuts on Twitter are not by any means new, in fact they have been around for a good couple of years or so but still very few people use them.
As a photographer who is constantly spending my time in front of a computer editing, keyboard short-cuts are an essential part of my workflow.
It has taken me while to actually start using the shortcuts on Twitter, mainly because I’m…
If you are a photographer it’s really easy to be really popular on Twitter……you just become a really awesome photographer and the rest will follow! Easier said than done I know but this small bit of sound advice works for whatever you do.
If you are really good at whatever it is you do then people will be interested…..and then they will follow.
To quote Field of Dreams “If you built…
A few weeks ago Google announced the introduction of hashtags to the Google+ social media sharing platform. Personally I think it’s one of the best implementations of hashtags on any social network so far but you can read more about that at Embracing Hashtags in Goggle+. Now Facebook have also finally gone the way of the pound sign and I was just wondering if any of you have started using…
One of my favourite lines from marketing supreme Seth Godin’s book The Purple Cow is “Find and Seduce the Sneezers”
Although the Purple Cow was published in 2003 and wasn’t really referring to social media “sneezers” the word of mouth principles are perhaps more relevant today than they were when he penned his book.
What is a sneezer?
I would recommend you read (or as I did…
Google’s annual developer focussed conference Google I/O was held in San Francisco last month and there were some fascinating product keynotes including a major upgrade to Google Plus with 41 new features.
One of those new features was the introduction of hashtags on the Google+ social media platform.
Hashtags or ‘the pound sign’ as we used to call it before hashtags became popular on…
When I talk (face to face) with anyone about building a social media strategy inevitably the question of “how is this going to get me work?” rears its head.
My answer is normally something like “Do you get work by networking and marketing?” and if the answer is yes then I simply explain it’s just the same thing.
The key to getting work or making sales is to target your audience…
If I told you I knew a way to get 10,000 twitter followers in one week you’d probably ask either what the catch was or how much is this going to cost me?
People selling such services do not have your best interest at heart and they are certainly not selling a quality service. Essentially what they are selling is a spam service that utilises black hat practices. If you’re wondering, black hat…
We’ve all talked about the good ways to behave on social media in White Hat best practices but what about when we get into grey areas?
When it comes to social sharing things always get tricky when people start sharing opinions.
You are never going to please everyone so don’t even bother trying but it’s also worth thinking about how controversial you intend to be.
Obviously there…
The wonderful world of the modern World Wide Web means that you have several lifetimes of knowledge, advice and experience available at your fingertips, and for the most part it’s free.
For anyone in business the idea about giving anything away for free is frustrating. There is of course an element of double standards. You might feel the same but you’re reading this for free and I’m more…